About gp

Our Story

We are a story of artisanal couture, where passion, innovation and artistry meld to reveal the intrinsic beauty of a material through handcraftsmanship. Based in Los Angeles, Gregorius|Pineo (GP) owners George Massar and Doug Kinzley have stood fast in a choice to preserve a legacy of artisan made-to-order furnishings, and to serve as a partner in bringing a designer's vision to fruition through our growing customization program. Fall 2017 marks a new chapter for our legacy company. We've unified all of our company's product collections. Kneedler|Fauchère wallcoverings and textiles join our furniture, lighting, and accessories under the Gregorius|Pineo name. All of our G|P products have been and will continue to be under the creative direction of George Massar. So it makes good sense we present a unified vision with the convenience of one-stop-shopping. View our new Generation II website. New possibilities await.


George Massar

George Massar

Owner, CEO, Creative Director

"I love to explore the unique use of materials and forms to create texture and emotions that for me can only be expressed in artisanal craftsmanship. A regard for luxury guides our mission to continually inspire and assist discerning designers in telling their clients’ stories of lives well lived and rewarded."

Doug Kinzley

Doug Kinzley

Owner, President

"I like to see growth — in business and in people; a proud moment for me is seeing a former employee turn into a star. A great day is interacting with a designer and experiencing their respect and passion for hand craftsmanship. I feel very fortunate that George and I are able to shape our company's future together."